The story of Itoyz began in 2004, going door to door with a small but spirited collection of products and a big dream: to bring simple joy to people of all ages. Those early years taught us the value of friendly service, fair prices, and genuine human connection values that still guide us today. By 2009, we found our true home at fairs and small community events. What started as a single booth soon transformed into a full traveling operation filled with bubbles, LED toys, and all the little things that make a day out feel magical. As our offerings expanded, so did the smiles and so did our journey. Today, we travel across California, bringing fun to fairs nearly every week of the season. Whether entertaining busy parents, delighting kids, or bringing out the playful side of the young-at-heart, we aim to make every interaction memorable. Through every mile and every event, one thing has never changed: our commitment to affordable fun, warm service, and treating every customer like family.